Food technology company Zomato has always been known for improving the app to provide a unique and smooth user experience. In one such recent development, the company has introduced a new feature ‘LIVE Order Count’ for its consumers to get a real-time update on how India is ordering online. Deepinder Goyal, CEO at Zomato, took to social media platform X (formerly Twitter) to share an announcement post, stating that the company has come up with a “cool new update” for its consumers. “Now you can see the number of orders LIVE on @zomato for the day, right after you place your order. I just placed an order around 11am, and the number was already over 250,000. Have fun!” the post reads.
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A cool new update for everyone –
Now you can see the number of orders LIVE @zomato for the day, immediately after placing your order. I just placed an order around 11am, and the count was already over 250,000.
Have fun! pic.twitter.com/0RYdvPei3X
— Deepinder Goyal (@deepigoyal) June 21, 2024
Since then, the news has taken the internet by storm, garnering 135.4k views, 1.3k likes and hundreds of comments on the post. While some people seemed excited about the new feature, some were confused about its usefulness.
“Was around 13 lacs yesterday on EOD. Amazing adoption. India is literally feeding on Zomato,” one person wrote.
Another comment said, “Super interesting. Maybe every 100, 200, or 300k order could have an incentive for the user and the experience could be super gamified!”
“Really very cool. When I ordered yesterday on train. It was around 16.29 Lakh+,” said a third comment.
One person wrote, “From your plate to the dashboard! Watching orders fly in real-time adds a whole new flavor to your Zomato experience.”
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On the other hand, a sarcastic comment said, “People getting non-vegetarian food after ordering vegetarian. Food orders are delayed. New charges are being introduced every day: platform charge, packaging charge and restaurant charge. Meanwhile, Zomato: Look at our order numbers.”
One user weighed in: “What value does it add to the end consumer? Really curious…”
“Very cool on a fii basis, but do you expect it to add value to Zomato’s user experience or business?” a read comment.
Another person asked: “Besides the cool factor, what else is this good for?”
One person said: “It should be available all the time, why is it only available after you order food?”
One comment suggested, “This is a nice update. One suggestion: can we also see if a delivery partner is given or not? It’s important to make someone’s day.”
What do you think of Zomato’s new ‘Live Count’ feature? Share your thoughts in the comments section below.
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